The christ hospital health network

There's hospital speak. Then there's The Christ Hospital speak. 
We found a better way to talk about healthcare with this award-winning hospital system. The result was a bold, refreshing campaign
that humanized the healthcare experience and elevated our client from the sea of sameness.

 

Step one: define the voice

We are a hug when you expected a handshake. We prefer to talk with you, not at you. And despite our expertise, we’re refreshingly down to earth. That’s why our voice is one you’ll immediately recognize and understand. You’ll hear it and know, wherever you are, you are supported unconditionally. So you can pursue everything this world has to offer fiercely and without reservation and stay confident The Christ Hospital Health Network is here to guide you no matter what life brings.

 

step two: bring it to life

Here are a few selections from a 360-degree campaign that included TV, radio, billboards, digital banners, print ads and video testimonials.

15CHR0921_Oncology_EDGE_Refresh_Print_R4.jpg